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Integrated Marketing Guides

 

Best practices papers for integrated marketing for nonprofits

 

Using the Internet to Raise Funds and Build Donor Relationships: Tools, Tips and Techniques for Boosting Donations

This guide covers basic concepts for taking advantage of the Internet for your fundraising programs. From building a list of email addresses and developing donor relationships online to creating effective online fundraising campaigns and measuring online success, it will help you to develop online fundraising programs that get results.

 

On-demand Webinars on integrated marketing for nonprofits

Social Media for Social Good

With so many new social media tools to use to reach out to your constituents, do you know where to start? In this webinar, you'll discover the latest research, online trends and real-world examples of social media for nonprofits.

Holiday Campaigns That Work

 

Discover the five proven steps to creating an effective holiday/year-end campaign — plus learn from other organizations with real examples of successful holiday appeals.

 

Featured articles on integrated marketing for nonprofits

The following articles appeared in recent issues of Convio Connection, the free bimonthly newsletter for nonprofits on how to attract constituents, drive action, and build loyalty through online relationship management. 

Can You Predict What Your Donor Will Do Next?
The benefits of a constituent engagement system and how you can understand and engage the people behind your data.

Best of 2011 - Drum Roll, and the Winner Is...
2011 was full of content-rich, fantastic Connection Cafe blog posts. See which posts made our top five!

Looking Back, Looking Ahead: What the Numbers Tell Us
Recent research on the growth of online fundraising. Find out where this growth is coming from and how to measure the impact of online marketing.

Using the Internet to Move the Potential Donor
Learn from a veteran major gift fundraiser and consultant how to use the Internet in an effective "moves management" strategy that moves your donor closer to making a gift while creating lasting relationships.

 

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Integrated Marketing Guides | Convio