Online Fundraising Guides
Best practices guides for online fundraising
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Using the Internet to Raise Funds and Build Donor Relationships: Tools, Tips and Techniques for Boosting Donations
From building a list of email addresses and developing donor relationships online to creating effective online fundraising campaigns and measuring online success, this guide will help you to develop online fundraising programs that get results.
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Integrating Online Marketing (eCRM) with Direct Mail Fundraising
This paper by Convio and StrategicOne, an integrated marketing analytics company, illustrates the powerful impact online communications and engagement can have on direct mail donors, regardless of whether they actually donate online.
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From Online Stores to Online Relationships: Tips and Tools for an Innovative Approach to Ecommerce for Nonprofits
Nonprofit organizations have the unique ability to not only use ecommerce for traditional online store sales, but also to take it further. With tips for planning and setting up an online store, and ideas for maximizing online store results, this guide will help you to implement a successful, ongoing ecommerce program that helps to support your organization's mission.
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On-demand Webinars on online fundraising
Social Media for Social Good
With so many new social media tools to use to reach out to your constituents, do you know where to start? In this webinar, you'll discover the latest research, online trends and real-world examples of social media for nonprofits.
Holiday Campaigns That Work
Discover the five proven steps to creating an effective holiday/year-end campaign — plus learn from other organizations with real examples of successful holiday appeals.
Featured articles on online fundraising
The following articles appeared in recent issues of Convio Connection, the free bimonthly newsletter for nonprofits on how to attract constituents, drive action, and build loyalty through online relationship management.
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