Convio Names Bethany Little Vice President, Design & Implementation Services

Convio, Inc. — the leading provider of on-demand constituent relationship management software and services to nonprofit organizations — today announced the promotion of Bethany Little to the position of vice president, design & implementation services. Little previously served as director, interactive services.  In her new position, she will lead the “delivery” engine of the Services division with the core functions of Program Management Services, Technical and Design Services and Data Integration Services.

“During Bethany’s two years with Convio, she has demonstrated the ability to effectively lead the interactive services group, engage with key stakeholders to drive business, and provide the client focus and good decision making ability one would expect from a leader,” said Marc Cannon, vice president of services at Convio. “Bethany will continue to make a significant impact to our business with her incredible knowledge of the nonprofit sector, her dedication to our client’s success, and her ability to constantly drive improvements across the company.”

Little has more than 12 years of experience leading interactive communications teams, developing performance standardization and developing strategic campaigns. She previously managed the deployment and interactive specialists teams who are responsible for strategic execution of client campaigns in the realm of online advocacy and fundraising, content optimization and redesigns, social media promotions, search optimization, video integration and site accessibility to people with disabilities.

Prior to joining Convio, Little served as executive/vice president at Mindshare Interactive Campaigns, LLC in Washington DC and Austin and was responsible for managing client service, creative and technical departments. She pioneered best practices around website advocacy and nonprofit campaigns in the late 90s, and grew a team focused on results-oriented interactive programs, website redesigns, online advertising and strategic services. She earned a Master of Arts in Political Management from George Washington University and a Bachelors of Arts in Political Science from Virginia Tech.

About Convio
Convio is the leading provider of on-demand constituent relationship management (CRM) software and services that give nonprofit organizations a better way to inspire and mobilize people to support their organization. The company’s online marketing suite offers integrated software for fundraising, advocacy, events, email marketing and web content management, and its innovative database system, Convio Common Ground™ CRM, helps organizations efficiently track and manage all interactions with supporters. All Convio products are delivered through the Software-as-a-Service (SaaS) model and are backed by a portfolio of best-in-class consulting and support services and a network of partners who provide value-added services and applications focused on the unique needs of nonprofit organizations.  

Convio clients include nonprofit organizations, Institutions of Higher Education, Associations and Faith-based organizations around the world such as American Red Cross, American Diabetes Association, American Society for the Prevention of Cruelty to Animals, Humane Society of the United States, Easter Seals, National Multiple Sclerosis Society, Susan G. Komen for the Cure®, and Sierra Club. For more information, please visit www.convio.com

Press Contact:
Karoline McLaughlin
Director, Corporate Communications
Convio, Inc.

Convio Names Bethany Little Vice President, Design & Implementation Services | Convio