Convio, Inc. and Heller Consulting Take Internet Fundraising to Next Level, Introduce New Integration Technology

New Convio Software Connector Uses Real-Time Integration With Nonprofit Sector's Most Widely Used Donor Database to Enable More Effective Campaigns

Convio, Inc. and Heller Consulting today announced a partnership that takes Internet fundraising to a higher level by providing new, real-time data integration between Convio's leading online solution and the nonprofit sector's most popular and widely used donor database, Blackbaud's Raiser's Edge®. The partnership will enable nonprofits to conduct more strategic and higher impact multi-channel fundraising and marketing programs.

Convio is the leading provider of on-demand software and services that help nonprofits use the Internet to build strong constituent relationships for driving fundraising, awareness and enduring support. Heller Consulting, which has served more than 350 clients over the past decade, is the nation's largest and most experienced independent consulting firm with a specialization in helping nonprofits optimize their use of Blackbaud's Raiser's Edge® database. The Raiser's Edge®, utilized by more than 10,000 organizations worldwide, is the most commonly used donor database in the philanthropic sector.

Partnering with Heller Consulting is Convio's latest move to better serve the data management needs of the nonprofit sector. The leader in donor database integration for nonprofits, Convio already integrates its solution with more than 30 different database products, including The Raiser's Edge®, Target Software's Team Approach, MPower Systems' MPX, SofTrek's PledgeMaker and SofterWare's DonorPerfect. Convio's support for and ability to integrate with a wide range of database products gives organizations more flexibility and choices for their technology solutions. It allows them to combine their preferred offline database with the market's most advanced online constituent relationship management (eCRM) software.

The Convio/Heller partnership now will provide nonprofits with a powerful software connector to more efficiently integrate valuable constituent information from their Convio-powered online database, Constituent360™, with offline data from The Raiser's Edge®. Synchronizing online and offline data gives an organization a more complete view and better understanding of its constituents (e.g., their interests, motivations and history of giving), which is key for conducting more effective integrated fundraising and marketing campaigns.

"This partnership represents one of the most significant developments for the nonprofit marketplace in terms of integration," said Gene Austin, CEO, Convio. "As nonprofits increasingly implement more strategic integrated fundraising and marketing programs, they must be able to seamlessly exchange data in real time between their online and offline systems. By partnering, Convio and Heller Consulting now are able to ensure that organizations using Raiser's Edge® have access to the best data synchronization team as well as the best online constituent relationship management tools that the market has to offer."

Available later this year, Convio's new software connector enabling real time integration with The Raiser's Edge® database will allow nonprofits to:

  • Automatically search their Raiser's Edge® database when new constituents register online to detect possible matches and reduce duplicate records;
  • Provide better service by instantly recognizing donors or members based on information stored in their Raiser's Edge® database, then personalize the online experience with members only content and functionality; and
  • Drive higher levels of engagement through more targeted and personalized campaigns that leverage constituent data stored in their Raiser's Edge® database.

"This partnership provides a new level of integration between the two leading fundraising solutions used by nonprofits today," said Keith Heller, Principal, Heller Consulting. "We pursued this partnership with Convio because the company has the market's strongest data integration capabilities, best eCRM solution and most extensive online expertise. Our companies also share a common commitment to the nonprofit sector and to the missions of the many organizations we serve."

The mark Raiser's Edge® is a registered trademark of Blackbaud, Inc.

About Heller Consulting

Heller Consulting helps non-profits streamline their development operations and maximize their use of fundraising technology, particularly Blackbaud® Inc.'s Raiser's Edge® fundraising software. With offices in San Francisco and Chicago, this fifteen-person firm has helped over 350 non-profits nationwide in the last 10 years. The firm's clients include American Red Cross, San Francisco Museum of Modern Art, UC Berkeley's Boalt Hall School of Law, Northwestern Memorial Medical Center Foundation, Salvation Army, Planned Parenthood, Teach for America and Boston Latin School. For more information, please visit http://www.teamheller.com/. Heller Consulting, Inc. is an independent consulting firm and as such is neither sponsored nor endorsed by Blackbaud, Inc.

About Convio

Convio is the leading provider of on-demand software and services to help nonprofits use the Internet strategically to build strong relationships with constituents for driving fundraising, advocacy and other forms of support. Convio has online solutions for fundraising, advocacy, Web content management, event fundraising, ecommerce and email communications. All solutions include the Constituent360™ platform, a sophisticated, online marketing database that centralizes constituent data and integrates with offline databases.

Convio has been named 2005 "Private Company of the Year" by the Austin Business Journal. The company's clients include American Red Cross, American Diabetes Association, American Society for the Prevention of Cruelty to Animals, AVON Foundation, Easter Seals, Farm Aid, Mothers Against Drunk Driving, National Multiple Sclerosis Society, National Trust For Historic Preservation, Ronald McDonald House Charities, The Susan G. Komen Breast Cancer Foundation and Thirteen/WNET New York. For more information, please visit www.convio.com

Press Contact:
Karoline McLaughlin
Director, Corporate Communications
Convio, Inc.

Convio, Inc. and Heller Consulting Take Internet Fundraising to Next Level, Introduce New Integration Technology | Convio