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Barton-Cotton, Inc.

Barton-Cotton, a direct marketing agency based in Baltimore, uses predictable net income growth forecasting to help their US and Canadian clients raise $170M annually. The 50 year-old firm, with its early roots in traditional greeting card and mail production, has expanded its focus to offer nonprofits a multi-channel fundraising management solution that includes:

• Predictable net income growth;
• Data-driven forecasting and budgeting;
• Multi-channel strategy, analysis, creative, and
• Quality-tested production.

With over 100 clients, Barton-Cotton is well positioned to help clients benchmark against the performance of over 100 nonprofit clients in both the premium and non-premium marketplace to develop reliable revenue forecasts. Using data-driven file analysis and fresh creative, Barton-Cotton helped VFW reposition the Veterans Service Fund that resulted in a 73% lift in gross revenue per name and helped the Dakota Indian Foundation double net income in one year.

Areas of expertise: 

Multi-channel fundraising management solution, including:

• Predictable net income growth;
• Data-driven forecasting and budgeting;
• Multi-channel strategy, analysis, creative, and
• Quality-tested production.

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