TransForm
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"Convio Common Ground is an industry leader. The people at Convio really understand the nonprofit world and the technical world."
- Seth Goddard, Online Communications and Database Manager, TransForm
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About TransForm
TransForm works to create world-class public transportation and walkable communities in the San Francisco Bay Area and beyond. The organization builds diverse coalitions, influences policy and develops innovative programs to improve the lives of all people and protect the environment.
The challenge
- Had used the Salesforce Nonprofit Starter Pack, but found it lacking key capabilities related to supporter households, grant funding and interactive web forms
- Faced the prospect of customizing the commercial database to meet their needs essentially reinventing the wheel for a lot of nonprofit-specific functionality
The solution
- Since Convio Common Ground is built on the Salesforce platform, integration of online forms was seamless and easy
- Seamless online form integration relieved labor-intensive data entry workload and nagging worries about
the security of online transactions, including zip code gathering for geo-targeting
- Integrated their Facebook and Twitter accounts with their website for live 2-way, ultimately growing their social fan-base
Results
- Migrated seventy-five grants, their milestones and reporting requirements from various spreadsheets into one system
- Reached Spring Appeal goal of $20K by including links to their online donation form throughout their Drupal website, email messages and social media
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